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n. 报纸30 次
But for the most part, this isn’t what the business community does. I have yet to meet a chief executive who reads regularly. Many skip newspapers, and magazines are a stretch. They don’t have time, they say. It’s inefficient; they can get the information they need from those around them. At a pinch, they might pick up a business book before a long flight, in the hope that, like a cookbook, it will provide a foolproof recipe. Some are drawn to what I think of as “business car crash” books — the stories of Theranos, Purdue, or WeWork. But outside those narrow pools of interest, a vast ocean awaits, bountiful with simmering ideas, mental adventure and imaginative refreshment.
但在大多数情况下,商界人士并不这样做。我还从未见过一位经常阅读的首席执行官。许多人不看报纸,杂志对他们来说也很勉强。他们说自己没有时间。阅读效率太低;他们可以从身边的人那里获得所需的信息。实在不得已时,他们可能会在长途飞行前拿起一本商业书籍,希望它能像食谱一样提供万无一失的秘诀。有些人被我所说的“商业车祸”类书籍所吸引——比如Theranos、普渡或WeWork的故事。但在这些狭小的兴趣池之外,一片浩瀚的海洋正等待着你,那里满是酝酿中的思想、心灵的冒险和想象力的焕新。
The infrastructure required to make a physical newspaper — printing presses, delivery trucks — isn’t just expensive; it’s excessive at a time when online-only competitors don’t have the same set of financial constraints.
制作实体报纸所需的基础设施——印刷机、送报卡车——不仅昂贵,而且在只做线上的竞争对手没有同样财务负担的当下,显得过于多余。
Shift to Online Newspapers All at Once.
立即全面转向网络报纸。
Cherish the Newspaper Still in Your Hand.
珍惜你手中尚存的报纸。
Make Your Print Newspaper a Luxury Good.
把你的印刷报纸变成奢侈品。
Keep Your Newspapers Forever in Fashion.
让你的报纸永不过时。
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The words that have mattered are efficiency, flexibility, shareholder value, business-friendly, wealth generation, sales, impact and, in newspapers, circulation.
重要的字眼是效率、灵活性、股东价值、有利于商业、创造财富、销售额、影响力,在报业则是发行量。
Moral awareness matters in editing a newspaper.
编辑报纸时道德意识很重要。
Whatever happened to the death of newspapers?
报纸消亡一说后来怎么样了?
Newspapers like the San Francisco Chronicle were chronicling their own doom.
像《旧金山纪事报》这样的报纸正在记录着自己的末日。
America's Federal Trade Commission launched a round of talks about how to save newspapers.
美国联邦贸易委员会发起了一轮关于如何拯救报纸的讨论。
Even American newspapers, which inhabit the most troubled corner of the global industry, have not only survived but often returned to profit.
就连身处全球报业中最困难领域的美国报纸,也不仅存活了下来,而且常常重新开始盈利。
Newspapers are becoming more balanced businesses, with a healthier mix of revenues from readers and advertisers.
报纸正成为更加均衡的行业,来自读者和广告商的收入构成更加健康。
Not surprisingly, Japanese newspapers are much more stable.
毫不奇怪,日本报纸要稳定得多。
The whirlwind that swept through newsrooms harmed everybody, but much of the damage has been concentrated in areas where newspapers are least distinctive.
席卷新闻编辑部的这场旋风伤及了所有人,但大部分损害集中在报纸最缺乏特色的领域。
Newspapers are less complete as a result.
因此,报纸的内容不如以前全面了。
But completeness is no longer a virtue in the newspaper business.
但在报业中,全面已不再是一种优点。
By saying “Newspapers like...their own doom” (Para.1), the author indicates that newspapers ____
作者通过第一段中“像……这样的报纸正在记录着自己的末日”一句表明,报纸____
By saying “Newspapers like...their own doom” (Para.1), the author indicates that newspapers ____
作者通过第一段中“像……这样的报纸正在记录着自己的末日”一句表明,报纸____
Some newspapers refused delivery to distant suburbs probably because ____
有些报纸拒绝向偏远郊区投递,可能是因为____
newspapers wanted to reduce costs.
报纸想要降低成本。
Compared with their American counterparts, Japanese newspapers are much more stable because they ____
与美国报纸相比,日本报纸要稳定得多,因为它们____
What can be inferred from the last paragraph about the current newspaper business?
从最后一段可以推断出当前报业的什么情况?
Distinctiveness is an essential feature of newspapers.
特色是报纸必不可少的特征。
Completeness is to blame for the failure of newspapers.
全面性是报纸失败的罪魁祸首。
Foreign bureaus play a crucial role in the newspaper business.
驻外分社在报业中起着至关重要的作用。
American Newspapers: Struggling for Survival.
美国报纸:为生存而挣扎。
American Newspapers: Gone with the Wind.
美国报纸:随风而逝。
American Newspapers: A Thriving Business.
美国报纸:一个繁荣的行业。
American Newspapers: A Hopeless Story.
美国报纸:一个无望的故事。